Appalatch is an ethically driven outdoor apparel company with a rebellious spirit to upend the clothing industry for the good.Guiding us are our ideals to make high quality, affordable, honest clothing in America. Appalatch’s aesthetic is rooted in time-honored designs with a nod towards purposeful, enduring & eclectic American style.
Combined with trustworthy, sustainable fibers and techie outerwear engineering, our clothing is made for the modern-day Mr. & Ms. Indiana Jones.
Because American made clothing should be made with- out compromising on quality, style or ethical responsib- ilities, we have taken a revolutionary approach to creating and selling our clothes.By working directly with our suppliers, we have cut out the middlemen who significantly drive up costs. Additionally, as retailers mark up clothing 2 to 3 times before selling to you, we’ve cut them out too in order to create a more democratic model. What this all means is that our clothes costs significantly less than what you will find in a retail store.
We refuse to make low-quality clothes or charge outrageous prices.
Today, American products hold the highest cachet in the world.
This has come from a rich history where US apparel manufacturing was once the best, most highly innovative industry on the planet. Unfortunately, this has changed
Luckily, there are still people with extraordinary skills that remain.
We know because we found them.
We have pinpointed 100% of the key elements needed to produce exceptional apparel in the United States
We partner with these creators to make time-honored, durable, and ethical clothing you will be proud to wear for years to come.
To deliver honest, high-quality clothing to you, we developed four criteria;
any design, material, or manufacturing process we practice stands up to these standards:
Our clothes are designed to be worn crossing mountains or main streets.
We stick to the idea that less is more, believing a few well-made, signature pieces will serve
you much better than a surplus of poorly made garments.
We don’t believe in having
a sustainability program.
We want to make our busi- ness model contagious:
start a sustainable company that can dominate traditional forms
at least that is what Mariano keeps on telling us about his hometown. After learning about History, Science, Zoology and the such at Madison, he made his way to AmeriCorps, CARE and other really cool organizations busting inequality. Being a lover of economic development, he studied at Harvard before making his way to a town of 464 people in Western North Carolina in hopes of applying what he learned while not breaking things.